Advertising sales agency for the highway sector
MISSION
Sale of advertising space on the Autostrade per l’Italia Group network (Tangenziale di Napoli, SAT) and on Autostrada Brescia Padova.
Size of the highway network:
- More than 200 Service Areas (60% of the total)
- Coverage of 3,100 km of national highway network
Audience:
- 2.5 million transits per day
- 400 million contacts per year
Sales are handled directly or through partnerships with advertising agencies specialising in outdoor advertising:
Urban Vision
PR5
